If one word could sum up the fashion and fitness phenomenon that is New Balance, it would have to be “performance.” Working under the assumption that shoes that fit better perform better, New Balance has garnered a reputation for an obsession with fit, quality and consistency to become the fourth largest men and women’s performance footwear manufacturer in the world. Though they espouse an “endorsed by no one” philosophy and emphasize function over fashion, New Balance’s shoes have become a fashion staple. The signature “N” on the upper is simultaneously recognizable as the badge of the serious athlete and the conscientious hipster. Whether you are walking, hiking, trail running, cross-training, playing sports or looking for a cool pair of kicks, New Balance has a style and size for you.